J.J. Louro Group was present at the 14th APCVD – Associação Portuguesa dos Comerciantes de Venda ao Domicílio congress, which was held on 29 March at the Pavilhão Multiusos de Oleiros.
The Group was present with a sales team and a selection of Lourini and Lusocolchão articles, with which APCVD members were able to come into contact.
The members present at the event were also given information leaflets and catalogues of the articles made available by the Group and marketed by the door-to-door salesmen.
The APCVD was set up in 1996 and has around three hundred members. Its purpose is to associate home-shopping companies and provide them with legal representation to exercise this activity dedicated to local commerce.
It is through these traders that many people living in isolated places have access to the goods they need. Many of these traders come from the area of the Pinhal Interior and have a special connection to Oleiros, a town in the district of Castelo Branco, which, for the second consecutive year, hosted the congress.